Ayn Al Fahad Electronics
The regional hub of an integrated group.
About
One group, three capabilities, connecting global brands with local markets.
Specialist expertise and connected capabilities bring our businesses together, from genuine product distribution to modern retail and food and beverage.
About the group- 4,700+Commercial partners
- 100+Global brands
- 300+Employees
- 10+Regional offices
Our businesses
From a regional hub in Dubai
Dubai
Ayn Al Fahad LLC
Global brand relationships, based in Dubai.
Al Ayn Cafe
International food experiences, made local.
Ayn Al Fahad Group
A major business group within AlAyn Holding.
Established in Baghdad in 2004, Ayn Al Fahad Group connects international brands with markets in Iraq and the United Arab Emirates. Its ecosystem spans distribution, organized retail, food & beverage, logistics, digital commerce and after-sales care.
Explore Ayn Al Fahad GroupBrands & partnerships
Selected international brands represented through Ayn Al Fahad Group’s documented partnerships.
Commitment to excellence
Across Ayn Al Fahad Group, quality and authenticity are fundamental commitments — in product selection, operations, service and partnerships.
Quality & excellence
AuthenticityOEM-direct and authorized sourcing.
Operational excellenceConnected logistics, service and support.
InnovationContinuous improvement across the business.
Leadership
“In the face of every challenge, we saw an opportunity to build trust.”
Dr. Ziad Tariq Hassan Al-AniFounder & Chairman, Ayn Al Fahad Group
Read the chairman’s messageRegional presence
Ayn Al Fahad Group’s offices connect its operations in Iraq with its regional hub in the United Arab Emirates.
Dubai
United Arab Emirates
Group headquarters & regional hub
The Group’s main headquarters, coordinating regional operations and international brand relationships.
Baghdad
Republic of Iraq
Distribution, retail & operations
The Group’s founding city, home to distribution operations, showrooms, warehouses and the AlAyn Tech flagship.
Erbil
Republic of Iraq
Northern Iraq operations
A head office, showroom and warehouse supporting the Group’s commercial network.
Discuss a business opportunity.
Contact us to explore a brand partnership, a new market or a connection with one of our businesses.